Folk vs HubSpot CRM
Side-by-side from the Top 11 ranking of HubSpot CRM vs Zoho CRM vs Freshsales: 11 Best CRM Software for Small Business 2026. Last verified June 4, 2026.
The short answer
HubSpot CRM ranks higher on Top 11 (#1 vs #11) for Small business owners choosing a CRM (HubSpot vs Salesforce vs Zoho). The best balance of power and simplicity, with an unbeatable free plan for starting out.
At a glance
| Folk | HubSpot CRM | |
|---|---|---|
| Top 11 rank | #11 / HubSpot CRM vs Zoho CRM vs Freshsales: 11 Best CRM Software for Small Business 2026 | #1 / HubSpot CRM vs Zoho CRM vs Freshsales: 11 Best CRM Software for Small Business 2026 |
| Score (out of 9.4) | — | 9.3 |
| Best for | A modern, collaborative, flexible CRM | Best overall free CRM and scalability |
| Pricing | $ ($0 to $39/user/mo) | $ ($0 to $1,200/mo) |
| HQ | Paris, France | Cambridge, USA |
| Founded | 2020 | 2006 |
HubSpot CRM
The best balance of power and simplicity, with an unbeatable free plan for starting out.
www.hubspot.com/products/crmMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.